After more than a year of implementation, the Viet Nam - Israel Free Trade Agreement (VIFTA) is showing positive signs, becoming a new driving force to promote trade, investment and technological cooperation between the two countries.

Viet Nam's coffee industry is undergoing a clear shift towards value-added production, with processed coffee emerging as a key growth engine, generating $1.46 billion in the year to mid-November, up 58 per cent compared to the same period in 2024.

Vietnamese durian is still experiencing strong growth despite facing technical barriers from China, thanks to improved quality and competitive pricing.

Strong tuna demand and growing preference for sustainable products in the Netherlands are creating major opportunities for Vietnamese exporters.

Asia continues to be the largest market for Viet Nam’s agricultural exports, with shipments of coffee, fruits and vegetables, cashew nuts and pepper hitting all-time highs in the January – November period this year.

FDI will continue to play a key role in trade in 2025, opening up opportunities for Viet Nam to restructure its economy, attract new-generation FDI and enhance the internal strength of enterprises.

Although the world is facing inflation, rising transportation costs and increasing demands for "greening", the Vietnamese textile and garment industry still maintains a positive recovery momentum.

The Republic of Korea’s medical and beauty device manufacturers are increasingly viewing Viet Nam where the median age is 33.4 as a promising market with strong consumer demand and rapid economic growth.

China's exports likely returned to growth in November after an unexpected dip in October, as manufacturers rushed to move inventory to take advantage of a fresh tariff truce with the U.S.

The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) has created a particularly attractive tariff incentive mechanism, paving the way for Vietnamese goods to penetrate deeper into the markets of American countries such as Canada, Mexico, and Peru.